Paid Content

Our recent work with Nesta’s Future News Pilot Fund has highlighted again how crucial local news is, why it must have a viable future for all of our sakes, and why that future lies in forming a new relationship with consumers, starting now.

This is the first of a series of articles on the future for content companies in the digital economy. Together, they form a manifesto for change and outline a set of principles that can drive a new era of growth.