Visualising vision is a key part of our work here at WF. We use it extensively throughout our strategy and innovation programmes, and it frequently plays a vital role in helping a new initiative to progress successfully.
Running a consultancy is never easy. As we hit another big milestone, here are some of the key lessons we’ve learned over the years.
When organisations embark on strategically-important design programmes, one of the greatest challenges is to get everyone aligned around a common set of goals.
Personas, jobs-to-be-done, segmentations… there are numerous ways in which design teams characterise audiences. But just how useful are these characterisations when designing for today’s challenges?
The next time someone recommends that you do something based on best practice, call them out on it
Small gestures, big change. Apple announces updates with sweeping changes to better align interaction and visual design across its four software platforms.